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China / Society

Celebrating Earth Hour and the Power of Living Sustainably

By Huang Yiming and Liu Xiaoli (chinadaily.com.cn) Updated: 2014-04-01 02:54

Hundreds of guests took part in the event marked Earth Hour 2014 from 8:30 p.m. - 9:30 p.m. local time on last Saturday at Hilton Sanya Resort & Spa, Hainan island.The hotel also organized many other projects for guests in demonstration of their commitment to live sustainably and take action by caring for the planet in the year ahead.

"Earth Hour is one of the many ways we show our commitment to energy conservation while delivering great guest experiences. We are encouraging our guests, neighbors and Team Members to join us in support of this global effort," Mr. Stephan Stoss, the General Manager of Hilton Sanya Resort & Spa, said. The hotel joined hundreds of Hilton Worldwide's more than 4,000 hotels and timeshare properties by switching off lights.

Creative earth hour T-shirts charity sale was included on the Earth Hour celebrated, in total profits 3000 RMB which will be donated to Sanya Bright Connection Center, a care center for kids who suffer from autism, cerebral palsy or similar disabilities.

Created by WWF, Earth Hour began in 2007 as a way for individuals and businesses to show how simple steps can make a significant impact on addressing climate change. This worldwide effort began in Sydney, Australia when more than two million people turned off their lights for an hour and reduced the city's energy consumption by more than 10 percent. It became a global movement in 2008 with more than 50 million people participating, and today it is the largest grassroots environmental movement in the world with more than 7,000 cities and towns in 152 countries and territories and hundreds of millions of people participating across seven continents. In 2013 alone 345 million people were reached through the campaign's website and social media.

This year's theme focuses on mobilizing young people to become the next generation of leaders for a sustainable world.

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