三级aa视频在线观看-三级国产-三级国产精品一区二区-三级国产三级在线-三级国产在线

US EUROPE AFRICA ASIA 中文
Business / Companies

LeTV Sports gets EPL rights for Hong Kong

By Luo Weiteng (China Daily) Updated: 2015-09-23 07:43

LeTV Sports gets EPL rights for Hong Kong

Fans cheer their team in a pub in Newcastle, the United Kingdom. LeTV Holdings Co Ltd has won the rights to broadcast the English Premier League for the coming three seasons in Hong Kong. [Photo provided to China Daily]

Three-year deal for airing soccer games from 2016 season may be worth $400 million, say experts

LeTV Sports, the sports arm of China's biggest online video company LeTV Holdings Co Ltd, has snapped up the Hong Kong rights to the English Premier League soccer games for the next three years starting 2016, as part of its efforts to bring in new technology and securing a number of exclusive television properties.

Though LeTV did not disclose the exact terms of the agreement at a news conference in Hong Kong on Tuesday, industry sources said it could be as high as $400 million-plus for the three years, more than double what the current rights holder PCCW's Now TV paid for a similar three-year deal.

Beijing-based LeTV is aggressively expanding into the Hong Kong pay TV market, which has been dominated until recently by Now TV and i-Cable.

Cheng Yizhong, the newly appointed CEO of LeTV Sports in Hong Kong, said that LeTV will also webcast some Premier League matches in ultra high-definition quality during the 2016-17 season.

LeTV, which started out as an online video platform, has since evolved into a smart TV maker and diversified into segments such as smart bicycles, vehicles and smart phones.

Having evolved from a page on the Leshi movie and TV site letv.com in 2012 into a separate entity streaming live sports events, including National Basketball Association and National Collegiate Athletic Association basketball games from the United States, LeTV Sports is now shifting toward an all-round sports media business.

Acquiring the broadcast and media rights for exclusive sports events seems to be the way ahead for LeTV in what is otherwise a highly competitive market. However, it will face stiff competition from similar services owned by Alibaba Group Holding Ltd, Tencent Holdings Ltd and Dalian Wanda Group Co.

In January this year, Tencent beat LeTV Sports with $500 million for the rights to broadcast NBA games in the Chinese mainland for the next five seasons, despite LeTV Sports offering $600 million.

As one of China's fastest-growing and most acquisitive video-streaming startups, LeTV Sports' merry-go-round to beef up its presence as an all-round events rights holder is mind-blowing.

As of July this year, it is reported to have handled broadcast and media rights for as many as 200 events and nearly 10,000 matches for live broadcast, ranging from golf's US Open, cycling's Tour de France, and three years of tennis' Wimbledon Championships to the Boston and New York marathons, and Shenzhen International Marathon.

Previous Page 1 2 Next Page

Hot Topics

Editor's Picks
...
主站蜘蛛池模板: 久久精品国产一区二区三区日韩 | 国产香蕉98碰碰久久人人 | 高清xx另类麻豆性色生活片 | 国产精品小黄鸭一区二区三区 | 国产身材极品喷水 在线播放 | 精品日韩| jiucao在线看片www | 国产色产综合色产在线观看视频 | 91久久精品国产免费一区 | 国产精品不卡无毒在线观看 | m3u8久久国产精品影院 | 一级毛片一片毛 | 黄色录像欧美 | 久久精品视频在线观看 | 免费一级a毛片免费观看欧美大片 | 国模福利视频在线播放 | 国产精品国内免费一区二区三区 | 国产一级片视频 | 欧美人与鲁交大毛片免费 | 1024在线观看视频 | 日韩欧美一区二区三区在线视频 | 日韩一级生活片 | 老司机精品视频线观看 | 亚洲1区2区3区4区 | 国产精品揄拍100视频 | 激情综合网婷婷 | 久久国产精品-国产精品 | 成人免费视频在 | 久久久国产免费影院 | 男人懂的网站 | 久久免费播放视频 | 亚州va| 国产成人精品永久免费视频 | 久久综合狠狠综合久久综合88 | 一级毛片视频免费 | 高清视频一区二区三区 | 中文字幕欧美日韩在线不卡 | 91久久九九精品国产综合 | 亚洲一级毛片欧美一级说乱 | 日本三级3本三级带黄 | 蝌蚪视频91|