Apple is the most popular brand among rich Chinese women with the long-time No 1, Chanel, dropping to second, according to the Chinese Luxury Consumer Survey 2015 released by the Hurun Report.

The report, which has been carried out for over a decade, was based upon a survey of close to 400 millionaires with a personal wealth of 10 million yuan ($1.6 million).

Here are the top 10 brands that rich Chinese women prefer when it comes to gifts:

No 10 Gucci (1.7 percent female respondents' gift choice)

A Gucci boutique in a shopping mall in Shanghai, July 30, 2011.[Photo/IC]