Nike makes Shanghai Fashion Week debut with 'Victory Lap'
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The show celebrated the achievements and strength of female athletes, with Nike Greater China athletes, including Su Bingtian, Wu Xiangdong and Cai Xuetong, taking center stage to embody the brand's vision of sporty elegance.
Key products on display included the Swoosh Bra, Windrunner Jacket and Air Max Muse, reflecting Nike's blend of classic design and cutting-edge technology, tailored to meet diverse lifestyle needs. Nike also collaborated with four Chinese designers—Susan Fang, Markgong, Ao Yes and Windowsen—to present fresh interpretations of athletic aesthetics.